How to Get Fleet Contracts for Your Towing Business

How to Get Fleet Contracts for Your Towing Business

A Growth Guide by Roadside Genius

If you’ve been running your towing or roadside assistance business for a while, you’ve probably asked yourself:

"How do I land steady, reliable fleet work instead of waiting around for random calls?"

The answer? Fleet contracts.

Fleet accounts are the secret sauce to building a consistent, profitable towing business. One good contract can mean dozens (or hundreds) of vehicles under your care, month after month.

In this guide, we’ll break down how to find, pitch, and win fleet contracts—and how Roadside Genius can help you present your business like the pro you are.

🚛 What Are Fleet Contracts?

Fleet contracts are agreements between your towing company and a business or organization that manages multiple vehicles—think delivery companies, government agencies, rental car lots, dealerships, or even service companies like HVAC or plumbing businesses.

When one of their vehicles breaks down, you’re the one they call.

💡 Why Fleet Work Is a Game-Changer

• Steady income: Fleet contracts create recurring work.

• Higher volume: One fleet = multiple calls per month (or per week).

• Better planning: You can schedule and staff more predictably.

• Long-term relationships: Once you’re in, companies often stick with you.

🔍 Step 1: Identify Local Fleet Opportunities

Look around your city. Potential fleet clients are everywhere.

Start with:

• Car dealerships (especially used car lots)

• Delivery companies (Amazon DSPs, FedEx contractors, etc.)

• Trucking companies

• Local municipalities

• Security companies

• Utility and service businesses (plumbing, HVAC, pest control)

• Corporate fleets (banks, schools, hospitals)

📞 Step 2: Make the Right First Contact

This isn’t a cold pitch—it’s a solution to their problem.

What to do:

• Call and ask: “Hi, who manages your fleet or vehicle maintenance?”

• Introduce yourself professionally. Mention that you specialize in reliable towing and roadside assistance for fleet vehicles.

• Offer to email over your rates, services, and response times.

👉 Bonus points if you bring it in person with a branded brochure or business card.

🧾 Step 3: Create a Fleet Proposal Packet

Before you pitch, make sure you’re ready to impress.

Your proposal should include:

• Company overview (years in business, equipment, service area)

• List of services (towing, jump-starts, tire changes, lockouts, etc.)

• Average ETA / response time

• Insurance and licensing info

• Pricing breakdown (flat rates or volume discounts)

• Contact info and dispatch process

• Testimonials or references if you have them

This is where Roadside Genius shines. We can design a clean, professional fleet packet and business profile to make sure you look like a company worth trusting.

📍 Step 4: Make Yourself Easy to Work With

Fleet managers value three things: reliability, speed, and communication.

Make sure your pitch emphasizes:

• 24/7 availability

• Fast response times

• Simple billing and invoicing

• Excellent customer service

• Real-time updates or dispatch tracking (if you use it)

Even if your price is slightly higher, they’ll go with you if they feel confident in your professionalism and speed.

📈 Step 5: Keep It Tight, Track Everything

Once you start getting fleet calls:

• Log all fleet service requests

• Track arrival times and completion times

• Follow up with monthly reports or quick check-ins with the fleet manager

• Be proactive about renewals and feedback

Building long-term fleet relationships is about showing up consistently and being easy to work with.

🚀 Let Roadside Genius Help You Win Fleet Work

If you're serious about growing your towing business with fleet contracts, your presentation has to be on point.

At Roadside Genius, we help towing operators like you:

• Build professional websites and business profiles

• Create branded fleet proposal packets

• Design service menus and company brochures

• Run local Google Ads to target fleet managers and B2B contracts

• Get found online by dealerships, commercial accounts, and city contractors

Final Thought

You don’t need 50 contracts to win—you just need a few good ones.

Fleet work is the key to stability and growth in the towing world. Get professional. Get visible. And go after the work that builds your future.

You handle the roadside. We’ll handle the marketing.

Let’s make it happen.

Want a downloadable fleet proposal template, email pitch script, or custom-designed fleet packet? I can help with that too—just say the word!